Jayne is Head of StartmeupHK at InvestHK, the government department responsible for attracting and retaining Foreign Direct Investment into Hong Kong. StartmeupHK is InvestHK’s startup division established in 2014, aimed at attracting innovative startups, investors and other stakeholders to Hong Kong, provide a one-stop service platform to support these companies setting up in the city, promote Hong Kong as a premier startup destination and help build our ecosystem to transform the city into a global hub for innovation and entrepreneurship.

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The StartmeupHK Festival is one of the key platforms organised by the team to attract international startup communities to Hong Kong, to share and network with local innovators, corporates and showcase the city’s success stories. The annual event in January 2019 attracted over 17,000 participants, and representation from over 50 countries, with events in key sectors where Hong Kong has distinct competitive advantages, namely financial technology (fintech), Internet of things (IOT), health technology, retail technology and smart city.

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Prior to joining InvestHK, Jayne was Executive Director at the HK chapter of TiE, a global non- profit network focused on fostering entrepreneurship in the markets in which they operate, and management roles at advertising & digital agencies, startup incubator, management consulting and manufacturing companies.

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About InvestHK

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Established in July 2000, InvestHK’s vision is to strengthen Hong Kong’s status as the leading international business location in Asia. Our mission is to attract and retain foreign direct investment which is of strategic importance to the economic development of Hong Kong. In all our services, we apply the following core values: passion, integrity, professionalism, customer service, business friendliness and responsiveness.

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We work with overseas and Mainland entrepreneurs, SMEs and multinationals that wish to set up an office – or expand their existing business – in Hong Kong.

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We offer free advice and services to support companies from the planning stage right through to the launch and expansion of their business.